Bookmyshow.com started with a concept of Sustainable or Holistic Marketing and it is living up to the same
- This form of organization, in which everything is being performed digitally and which leads to saving a lot of paper can be a very good brand ambassador or sponsor of Go Green initiatives
- We know that world is going digital and electronic is the next big thing. There are many print magazines which have completely moved on to digital media
- All the transactions are performed digitally i.e without the use of paper money, the booking confirmations or receipts given are digital and not paper based
- Hence, bookmyshow.com in that regard initiated as an organization thinking on the same lines
- Also, bookmyshow.com is equally involved with corporate social responsibility initiatives as it gives a service in exclusive listing to donate Rs. 1/- for "Book a Smile" initiative run by Akanksha, an NGO.
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| Logo of Akanksha |
The Akanksha Foundation is a budding non-profit organization with
a vision to equip all students with three quintessential ingredients to
build their lives. Namely education, skills and character. Akanksha
primarily deals with the field of education. Addressing non-formal
education through the Akanksha centres and formal education via
initiating school reforms
- Bookmyshow.com also gives service to purchase being human t-shirts through its portal. Being Human is an NGO started by bollywood actor Salman Khan. Message displayed on bookmyshow.com by being human is shown below:-
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| Logo of Being Human |
Therefore, Bookmyshow.com is the thing to be in future. World is moving to digital media and it is already a big player in its segment which will add up to its brand and revenues. Supporting the social causes along with being environmental friendly organization is what every organization should aspire for
Future Beckons, Bookmyshow.com is ready. Are you?
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