Thursday 30 August 2012

Services and Services Marketing

SERVICES AND SERVICES MARKETING

SERVICES

Various Services offered by bookmyshow.com are as follows:-

Delivery of Tickets - Bookmyshow offers multiple delivery options. The options may vary from for different events/movies. Currently the following delivery options are available:
  • Email confirmation:Booking confirmation is  sent via an email. This confirmation needs to be printed and shown at the ticket counter to get a physical ticket
  • SMS confirmation: Booking confirmationis  sent via an SMS. The SMS details need to be shown at the ticket counter to get a physical ticket
In case one experiences any problem(s), customers can call at  the helpdesk 3989 5050 and dial '4' for assistance
Bookmyshow may chose to send the physical tickets for the event/movie. Delivery will be attempted twice before canceling your transaction

Home Delivery of tickets - Customers are given an option of home delivery of tickets in case of any sports event such as Indian Premier League or an F1 race 
Telebooking - Customers have the option of booking the tickets by simply making a phone call also. This service proves to be very useful in cases when customers are not immediately inaccessible to internet or are not tech savvy at all 
Customer Care  -  Customers have various options of solving queries or issues which are mentioned as follows:-

Various options of solving queries or issues
  1. FAQ's - There is a list of Frequently asked questions present on the customer support tab to solve a frequently asked problem
  2. E-Mail - Customers can resolve query or ask a question to the support team by e-mail. Customers can drop an e-mail to helpdesk@bookmyshow.com
  3. Phone Number - Customers can call on 3989 5050 and get their problem solved
  4. Live Chat - Bookmyshow.com also gives an option to have a live chat with customer care executive to resolve any issue or query
 SERVICES MARKETING
Services Marketing of bookmyshow.com is being done at various social marketing mediums and also through its own applications
 



List of applications that can be used for Bookmyshow,com
Various applications or tools available for marketing services are:-

  1. iPhone application - Tickets can also be bought through iPhone applications which makes it readily available for the customers to buy tickets form their phones
  2. Android application - Tickets can also be bought through android phone applications to book tickets on the go
  3. Windows Phone application - Tickets can also be bought through Window phones applications which makes it easy for customers to not to look for computer to make bookings
  4. Blackberry application - Tickets can also be bought through blackberry phone applications for the benefit of the customer
  5. Facebook application  -  Tickets can also be booked on social networking website www.facebook.com  which makes it convenient for customers to book ticketd while they are socializing
Hence, these additions to their services help in the marketing of www.bookmyshow.com  and lead to positive branding of the entity

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